We Solve Business Problems.
In varied industries. Our actionable human insights uncover fundamental values and motivations of your consumer segment, and its linkage to their shopping journey. We have been instrumental in reducing the litigations filed against ICBC, increased the life insurance policies sold by Mass Mutual, helped Kaiser Permanente understand the nuances of new Asian American mothers, improved perception of Novartis caregivers, tweaked the messaging for Wells Fargo advertising campaigns, and launched Deepak Chopra’s titles. No matter which industry you are in, SAI would enable growth & profitability.